FAQ
Questions, answered straight.
If something here is not clear, ask us and we will answer it the same way.
The basics
What is this, in one sentence?
We count how often the AI assistants your customers use say your name when they ask for a recommendation, show you the names they say instead, and give you the plan to change it.
What do I actually have to do?
Fill in one short form about your business. That is your part. We do the research, the asking, the counting, and the writing up, and your results come back to you as a report that is yours to keep.
Do you work for my industry?
Yes. It works for any business, whether you sell face to face, online, or to other companies. What changes is the questions, and we build those around how your customers actually go looking for someone like you.
I am not technical. Is this over my head?
No. You get a score, a count, and a list of names. Yours is either on it or it is not. If you can read a scoreboard you can read this. Nothing to install and nothing to learn.
What if it turns out I am doing fine?
Then it cost you nothing and you can stop wondering, which is worth having. You will still see which questions you win and which ones you do not, and you will have a starting point to check against later. These answers move, so doing fine today is not the same as doing fine next year.
How the measuring works
Which AI assistants do you check?
ChatGPT, Perplexity, Gemini, and Claude. All four, every time, on every plan. We go through each one's official tools, as close as we can get to what a real person sees, and we score each assistant on its own rather than mashing them into one number.
How do you measure it?
We work out 40 questions your customers really ask, taken from real search demand, then put every one of them to all four assistants over and over and count how often your name comes up. The free Snapshot asks each question three times on each assistant. The paid Report asks five times, which makes the number sharper. Every count comes from a real answer we saved.
Why does Gemini work differently?
We ask Gemini without letting it search the web live, because its terms do not allow us to analyse a search-based answer the way we need to. So its number is what the model already knows about your business rather than what it could look up today, and it is the one assistant that reports no sources, so it can never show you that it read your site. We say this on your report instead of quietly averaging it in and hoping you do not notice.
Why should I trust your numbers over another tool's?
Because you can check them. Your report prints how many times we asked, the date we asked, which assistants we measured, and the formula for your score written out in full. Most tools ask each question once and print whatever came back, with nothing to say how much of it was luck. We would rather be checkable than loud.
Do I get to see the questions?
The free Snapshot prints three of your 40 questions word for word, so you can see the panel is real and is about your business. The Report prints all 40 with your count on each one, nothing cherry picked. We hold the full list back on the free tier because the researched questions are a large part of what the Report is.
Money and plans
Is the free snapshot really free?
Yes. No card, no call, and nobody calls you afterward. It costs us real money every time we run one. We cover that because showing you the truth works better than telling you about it.
How much is this costing me right now?
We do not know, and we are not going to invent a figure. Nobody can tell you about work you never heard about. What we can tell you is how often four assistants say your name, and whose names they say instead. You know what one new customer is worth to your business. That sum is yours to do.
Can you promise I will get recommended more, or make more money?
No, and be careful with anyone who does. AI answers move, and no honest person can promise you a score or a figure in money. What we promise is a real number, the fixes that matter in the order that matters, and one straight answer every month about whether it moved.
What do I get for the $750 Report?
A deeper count, every reason the assistants are skipping past you with what we measured, what each assistant actually says about you word for word and who it puts forward instead, where AI gets its answers, and a fix list in order that any developer can pick up and work through. It is built to be worth the money even if you never buy another thing from us.
What does the Monthly Plan actually do?
We work directly with you to get things fixed, rather than handing you a to-do list and walking away. We do the parts we can do with the access you give us, we write the exact change for the parts we cannot and hand it to whoever builds your site, and we stay on it until it is done. Six named jobs a month, and you can count every one of them. Then we measure the same 40 questions twice a month and give you one honest verdict.
Do I have to sign up for a minimum term?
No. The Monthly Plan is month to month with no minimum, and everything we produce for you is yours to keep, including if you leave. You stay because the work is worth it, not because you signed something.
Find out whose name AI is saying.
Costs nothing, and the answer is yours to keep. Worst case you find out you are doing fine.